At Akros Athletic, digital concept work is where design meets pure imagination.These projects give our design team the freedom to explore identity, storytelling, and innovation—long before a uniform ever reaches the ice.
Akros Athletic continues its digital concept series with a bold re-envisioning of a Colorado Boulder hockey jersey, blending iconic school identity with modern performance design. This concept explores how heritage, geography, and competitive energy can translate into a striking on-ice presence.
Mountain-Driven Design Language
Angular striping across the sleeves and hem draws inspiration from the Rocky Mountains, grounding the look in Colorado’s landscape while creating strong visual motion. The pattern delivers a sense of elevation and momentum that mirrors the speed of the game.
Centered School Identity
The unmistakable CU Buffalo logo anchors the jersey’s front, presented with clean contrast and confident scale. Supporting details — like the interlocking CU marks on the shoulders and coordinated state-flag chest patch — extend the branding story without overwhelming the primary mark.
